Nov
6
The idea of the hand in the brand come up because it is the greatest instrument that a person needs to do cooking. With thehand the sauce is tasted, the salt is sprinkled, the dough is kneaded, the quantity of oil is controlled, the limon is squeezed, the bread is sliced, and so on. The changing symbol shows the movement of the hole process of cooking. The hands interact with the typography of chalk, “tasting” and “preparing” it, as if it was fresh food, came right from the farm.”
Designed by Brazil based designer Isabela Serta, several more shots after the jump.
